Puente Romano
x Fendi Partnership
A five star partnership to launch the world’s first FENDI beach club.
THE BRIEF
We launched the Puente Romano Beach Resort x FENDI partnership to both the UK & US media, raising awareness of this well-known fashion brand collaboration and driving momentum of the partnership throughout the media.
HOW WE MADE IT IMPOSSIBLE TO IGNORE
This partnership was an opportunity for Puente Romano Beach Club to tap into the world of fashion media, attracting a totally new type of audience to the resort and positioning Puente Romano at the forefront of this trend.
By hosting media and influencers and sharing the news with the media, driving excitement and desirability for both the FENDI Beach Club summer pop-up, we were able to raise the profile of Puente Romano Beach Resort through both the fashion press and the travel media.
THE RESULTS
MEDIA IMPRESSIONS
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PIECES OF COVERAGE
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